By Samachar Digital News
Chandigarh 28th November:- In yet another strategic move,
Jaipur headquartered CarDekho group, India’s leading full-stack auto-tech
company, which owns and operates India’s largest auto sites CarDekho.com,
Gaadi.com, ZigWheels.com, Powerdrift.com, BikeDekho.com and OTO.com in
Indonesia has expanded its global footprint by acquiring Carmudi, an online car
classifieds site in the Philippines. Launched in 2013, Carmudi is the leading
new auto player in the Philippines.
Philippines is the 2nd Southeast
Asian country where Cardekho Group has started its operations. In 2016 CarDekho
green-fielded its Indonesia operations under the brand name OTO.com, which has
since become the number one new auto portal in the country. The acquisition is
aligned with CarDekho’s business strategy to expand and fortify its footprint across
Southeast Asia. Carmudi has a commanding presence in Philippines, with a robust
recall value and sturdy lead generation. With Carmudi and CarDekho coming
together and working towards digitalizing the entire auto ecosystem,
Philippine’s automotive industry is expected to witness its next disruption.
CarDekho has been a disruptor in
the Indian automotive space. The company’s unique ecosystem engages with
consumers throughout their car-buying journey with its different transaction
models at one platform. In Philippines too, CarDekho will aggressively focus on
building up and digitizing the ecosystem and offer end to end solutions to both
new and used car buyers.
Leading
CarDekho Group’s global expansion, Umang Kumar, Co-Founder and President,
CarDekho group said that we are excited to expand our international
footprint and invest in the new region. Phillipines underlying macro
fundamentals make it an extremely promising market. The market demand for new
PVs in Philippines has grown at a CAGR of 14 % during 2014-2018 with new car
sales crossing 3, 80,000 units in 2018. We see this growth as a big opportunity
to digitize the Philippines auto ecosystem and engage with consumers throughout
their online car buying journey. Our strong ecosystem play has made us a leader
in India and Indonesia. And now we are expecting the same for Philippines.
Cholo Syquia, country head, Carmudi
Philippines said that CarDekho, a leading full-stack auto tech company
backing us will help us in further strengthening our position in this region.
This means added enhancements in technology, processes, and platform resulting
in great user experience. Carmudi is already known for quality listings,
powerful search, and one-stop convenience but the collaboration with CarDekho
will enable us to digitalize and simplify the entire auto ecosystem.
All car and motorcycle
manufacturers in India engage with CarDekho, accounting for 15-30% of some of
its partner manufacturers’ annual sales. CarDekho also works actively with over
4,000 new auto dealerships and 3,000 used car dealers across India, influencing
more than 42% of the retail sales happening through their counters. In
addition, it works in collaboration with more than 10 financial institutions
and 18 insurance companies across the country to facilitate used car financing
and insurance to provide a seamless experience for both buyers and sellers. The
company recently announced its H1 results for FY 19-20. The overall revenue of
the company achieved a YOY growth of 92% over the first half of the last fiscal
year and stood at $28 million. Despite the slowdown in new auto sales across
the country, the company’s New Auto business segment posted a significant
growth of 30%. Its Insurance and Warranty business grew by 525%, Used Cars
business by 120% and Financial Services business by 135% respectively.
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