By Samachar Digital News
Chandigarh 27th November:- Nutrinorm Wellness,
the emerging herbal and natural products brand based on Ayurveda enters the
Northern market especially in Chandigarh and Punjab. The start-up from
Bangalore launched its new collection of beauty, skincare and hair care products
under the categories-Evergreen,
Recreate, Rekindle, Captivate, Resistance and Uplift in the presence of Priyanka Jatain, Mrs Harayana, 2019. North
estimates to contribute to 30-35% in the skin care business& Nutrinorm
Wellness plans to capture 10% of the market share ina period of 12-18 months.
The products are created from
natural ingredients backed with extensive research to offer a beautiful
glow, healthy skin and luscious hair. These products are launched
to address the needs of dry, oily, sensitive and normal skin. Nutrinorm product
range starts at Rs 199 onwards and is available on ecommerce portals like
Amazon and Flipkart. These products will also be available in key retail
stores& supermarkets across Chandigarh, Jalandhar, Amritsar, etc. Nutrinorm
Wellness also launched Butter
Cream for the customers in Chandigarh and Punjab taking the skin
type and climate variation in consideration.
Commenting on entering new
market, Dr. Ravi Sankar, Executive
Director-Nutrinorm Wellness, said that Nutrinorm Wellness products are made of 100% herbal active ingredients
based on scientific research. Personal care industry is growing fast in the last
couple of years and we are excited to tap Northern market which is key market
for us. Post our initial research, we have also come up with two new products
based on skin types and climatic requirement.
Nutrinorm Wellness is one of the
fastest growing brands with a double-digit growth this fiscal. Started in the
year 2018, the company has plans to increase its footprint nationally and
explore overseas markets as well where the demand for natural based personal
care products is on the rise.
Speaking at the launch, Suraj Sharma, Business Consultant and Head
Strategy, Brand, Sales& Marketing, Nutrinorm Wellness said that today’s consumers are aware and consciously
seek alternatives to products high on chemicals that are harmful in the longer
run. Our product line aims to provide all the goodness of natural ingredients
that are well researched scientifically. He added that in a competitive market,
we are confident that our products will help our customers get better results.
With our distributor network and retail partnerships expanding in Northern
region, we aim to reach our products to the discerning consumers in the region
starting with Chandigarh and Punjab.
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