By Samachar Digital News
Chandigarh, 06th Jan 2020:- Godrej L’Affaire, a curated experiential luxury lifestyle
platform by the Godrej Group, is back with its much awaited fourth edition.
With the theme of ‘Aarambh’ or New Beginnings, L’Affaire is all set to take place in Mumbai on Saturday, February
22, 2020. Through ‘Aarambh’, Godrej L’Affaire aims to bring forth
India’s unparalleled bequest and affluent culture that will inspire future
lifestyle experiences.
Conceptualized as a one-day soirée, Godrej L’Affaire will
showcase a mix of ideas and concepts around food, travel, fashion, art, music
and design. Master classes, engaging conversations, fashion shows, musical performances
and an immersive experience with lifestyle brands is what Godrej L’Affaire will
deliver in its fourth year. Keeping the environment at the heart of its
activities, Godrej L’Affaire will prioritize sustainable and eco-friendly
practices.
Speaking about the theme of Godrej L’Affaire, Sujit Patil, VP & Head of Corporate Brand
& Communications, Godrej Group, said that Godrej L’Affaire promises to capture rich
experiences of a progressive lifestyle aspired by today’s urbanites across age
groups. We are curating the upcoming edition around the theme of
‘Aarambh’ to signify how India’s rich culture can be adapted in the pursuit of
modern day living. Over the years, Godrej L’Affaire has established itself as a
premium platform in the space of luxury and lifestyle. The fourth edition, too,
will redefine lifestyle trends of tomorrow that patron could follow.
Vikhroli has always been at the heart of the Godrej Group's
history. Thus, the fourth edition of Godrej L’Affaire will be held at The
Trees, Vikhroli–a space that redefines luxury living and lifestyle. This
flagship project by the Godrej Group is beautifully set amidst a fine blend of
green and a thriving urban metropolis. Vikhroli offers a natural oasis that
testifies that urban life and natural beauty can co-exist in perfect harmony,
making it a perfect setting for Godrej L’Affaire 2020.
The third edition of Godrej L’Affaire, which took place in
February, 2019, was a tremendous success, attended by over 700 people. Among
the speakers, participants and presenters were renowned fashion designer-film
director Vikram Phadnis; Masterchef Sarah Todd; celebrity chef Saransh Goila,
author Kiran Manral, ace photographer Jatin Kampani, Joseph Radhik and Joshua
Kartik; actor & model Shibani Dandekar; top models Carol Gracias &
Aanchal Kumar, renowned mixologist Dimi Lezinska; and radio host and producer
Hrishikesh Kannan to name a few.
The exciting line-up for the upcoming edition of Godrej
L’Affaire will be announced mid-January. Embarking on a memorable journey once
again, Godrej L’Affaire will offer people a chance to be part of a grand
celebration of food, travel, art, design, fashion and music. Thus, showcasing
‘The Future of Lifestyle’.
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