By Samachar Digital News
Chandigarh 20th Mar,
2020:- Bank
of Baroda, India’s second largest public sector bank, has announced zero
charges on digital transactions for three months, to provide enhanced and
uninterrupted banking experience to its customers.
To this effect, Bank of Baroda has
rolled out ‘Stay Safe..Bank
Safe..’ initiative to encourage more customers to bank
digitally and equipping them to avail the Bank’s services from a remote
location, without visiting the Bank branch.
The Bank has also rolled out a new TVC
campaign titled ‘Khushiyon
Ka Remote Control’ featuring
its brand endorser PV Sindhu. As such, the bank has rolled out a range of
digital products like Debit Cards,
Baroda M Connect Plus, Baroda Connect and Baroda FASTag under the umbrella
campaign, `Khushiyon Ka Remote Control.’
Vikramaditya
Singh Khichi, Executive Director, Bank of Baroda said that at
Bank of Baroda, it has always been our aim to innovate and offer cutting-edge
products for customers across segments. In the wake of the Covid-19 outbreak,
Bank of Baroda would like to assure its customers of enhanced banking
experience, as they avail the Bank's services from remote locations. `Khushiyon
Ka Remote Control,’ is a major step taken by the Bank in its endeavours to
drive consumers towards a digital ecosystem, in times like these.
The Bank has teamed
up with P V Sindhu to create awareness on the benefits of the bank’s digital
products for seamless transactions. The campaign is being promoted across Bank
of Baroda’s social media assets and digital platforms along with advertising on
OOH, print and electronic media.
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